Hello, I'm Sinead Rice, a proud mother of four wonderful and vibrant children, and happily married to my best friend, Pete. I've embarked on a transformative journey of my own, and while I continue to grow and learn, I now feel inspired and ready to support others who may find themselves in similar circumstances.

This Is My Story

The Genesis: A Journey from Grief to Growth
The seeds of Be By Sinead were planted in the aftermath of a profound personal loss. In 2008, my life was turned upside down with the passing of my beloved mother. The grief that followed was all-encompassing, leading me to lose my sense of self and direction in life. But in the depths of this despair, I found a spark—a desire for change, for healing, and for rediscovering myself.
In my search for meaning and healing, I stumbled upon the concept of self-care. What began as a simple online search quickly evolved into a profound exploration of self-discovery. I learned that self-care is not a one-size-fits-all solution but a deeply personal practice that varies from person to person. For me, it was nature that called to me—gardening, hiking, sea swimming, and simply standing in the sun became my sanctuaries, moments where I felt truly connected to myself.
 
Embracing the Power of Less
One of the most significant realizations I encountered on my journey was the power of doing less. In a world that often glorifies busyness and constant productivity, I discovered that slowing down, simplifying, and allowing myself the time to just be was a radical act of self-care. This practice of mindfulness—being present in the moment, embracing stillness, and connecting with nature—became the cornerstone of my healing process.
Yet, this journey was far from easy. I struggled with the concept of prioritizing myself, finding it difficult to carve out time for self-care amidst the demands of everyday life. However, I recognized the importance of making time for myself and began with small steps. Placing a simple note on my door that read “Mommy runs” was my way of creating a boundary—a commitment to myself that I would honour, no matter how small it seemed.
 
The Birth of the 28-Day Self-Care Journal
As I continued to explore self-care, I realized the profound impact it had on my well-being. The more I engaged in these practices, the more I felt connected to my true self. This newfound sense of purpose fueled a desire to share my journey with others, to help them discover their own paths to self-care and personal growth.
Despite facing self-doubt and the fear of being judged, I took a bold step forward and created the 28-Day Self-Care Journal. This journal is not just a product; it's a reflection of my journey, filled with the tools, insights, and practices that helped me heal and grow. The journal is designed to guide others on their own self-care journeys, encouraging them to explore what works best for them and to embrace the process of self-discovery.
The creation of the journal was a deeply personal and transformative experience for me. It required me to step out of my comfort zone, confront my insecurities, and trust in my inner voice that kept whispering, “You can do this.” Through continuous self-work, including workshops, training, and a deep connection with nature, I found the strength to bring my vision to life.
 
Expanding the Vision: A Growing Product Range
What started with a single journal has since evolved into a broader range of products, each designed to support and enhance the practice of self-care. Today, Be By Sinead offers a variety of thoughtfully curated items, including hand-crafted clay earrings and incense, with more products in development. Each product is created with the same intention—to help others connect with themselves, find moments of peace, and cultivate a life that feels authentic and fulfilling.
 
A Purpose-Driven Brand
Be By Sinead is not just a business; it's a purpose-driven brand that seeks to make a meaningful impact on the lives of its customers. My mission is to empower others to take ownership of their well-being, to prioritize self-care, and to embark on their own journeys of personal growth. I believe that by sharing my story and the tools that helped me, others can find the strength and inspiration to do the same.
As Be By Sinead continues to grow, I remain committed to my own journey of self-discovery. I understand that the work of self-care and personal growth is ongoing, and I am passionate about sharing this journey with others. My vision is to create a supportive community where individuals feel encouraged to explore their own paths, connect with their inner selves, and embrace the beauty of being.
 
Looking Ahead: The Future of Be By Sinead
As Be By Sinead moves forward, the brand is poised to expand its offerings and reach an even broader audience. My passion for self-care and personal growth drives me to continually innovate and create products that resonate with my customers' needs. Whether through new self-care journals, wellness products, or other creative ventures, Be By Sinead aims to be a beacon of inspiration and support for anyone on the journey to becoming their best self.
In a world that often feels overwhelming and fast-paced, Be By Sinead stands as a reminder that it's okay to slow down, to take time for yourself, and to prioritize your well-being. Through my products and my story, I invite others to join me on this journey—to be kind to themselves, to explore their true selves, and to embrace the power of being.
 
Are you ready to start your own unique journey?